Tyler Mycoskie Launches MyGolfClub: a Smarter Way to Buy Golf Gear

First membership-based golf retailer gives direct access to premium gear, eliminating traditional markups

Golfers, meet the smarter way to shop. Entrepreneur and golf enthusiast Tyler Mycoskie today announced the launch of MyGolfClub, a first-of-its-kind membership-based retail platform that gives golfers direct access to premium equipment at insider pricing, eliminating retail markups and opening the fairway to a new generation of players.

"Golf should be accessible. Period," said Mycoskie. "For too long, the price of quality equipment has been a barrier. MyGolfClub.com is here to change that. No more inflated prices, no middlemen, just a smarter, fairer way to buy golf gear.”

Building on the success and lessons of a previous venture he helped build, TOMS Shoes, which disrupted the retail space with its one-for-one model and focus on social impact, Mycoskie brings that same challenger mindset to golf. MyGolfClub.com covers everything: clubs, balls, apparel, launch monitors, and a GHIN handicap through a low annual membership that unlocks insider pricing, unmatched value, seamless trade-ins, exclusive perks, and real human support.

For $179.88/year, members receive:

• Insider pricing on gear from leading golf brands - many recoup membership with their first order.
• Seamless trade-in program to upgrade affordably and efficiently.
• Full access to the Dollar Driver Club. Monthly perks and giveaways.
• Real, personalized customer service, no bots, no runaround.
• Free shipping on every order, with no minimums.

By eliminating traditional retail markups and working directly with manufacturers, MyGolfClub.com passes the savings to golfers, delivering high-performance gear at fair and flexible prices.

"The golf retail model hasn't changed in decades," adds Mycoskie. “We're not here to follow the rules but to rewrite them. MyGolfClub.com puts the player first.”

About MyGolfClub.com: Founded in 2025 by Tyler Mycoskie—lifelong golfer, seasoned entrepreneur, and founding member of TOMS Shoes—MyGolfClub.com is the first membership-based golf retailer built to make premium gear more accessible and affordable. Inspired by years on the course with his father and the success of his previous venture, Dollar Driver Club, Mycoskie launched MyGolfClub to challenge the outdated retail model. By eliminating markups and working directly with manufacturers, the platform offers members insider pricing, seamless trade-ins, real human support, and a smarter way to upgrade their bag. Now open to golfers nationwide. Learn more at MyGolfClub.com.

View source version on businesswire.com: https://www.businesswire.com/news/home/20250731635450/en/

"Golf should be accessible. Period," said Mycoskie. "For too long, the price of quality equipment has been a barrier. MyGolfClub.com is here to change that. No more inflated prices, no middlemen, just a smarter, fairer way to buy golf gear."